Wednesday, August 11, 2010
A Gossip Girl’s High & Low Fashion Appeal
Taylor Momsen has been making fashion headlines for a few seasons now thanks to the Gossip Girl's controversial style. (Think: no pants.) But it seems bona fide fashion heavyweights are looking to the teen spirit for inspiration, too. Not only has Momsen found herself in the good graces of Madonna, she's also apparently piqued the fancy of John Galliano.
"Momsen was hand-picked by Madonna to be the face and muse of Material Girl, the juniors label that will launch at 200 Macy’s stores next week," says Women's Wear Daily. The line was in large part designed and inspired by Madonna's own spawn, Lourdes, but it's Momsen that will act as its spokesperson. "The role entails doing the launch of the line on Aug. 3 at Herald Square. And I’ll be tweeting and talking about the line. We did a photo shoot for the first pieces of the collection. It’s a really great line. It’s really cool," Momsen told WWD.
Also included in the partnership: being photographed and styled by the original Material Girl herself. The appearance in Madge’s ads won’t be Momsen’s only major campaign this year. Galliano has cast her as the face of his namesake fragrance, to be released this fall. She also racked up an endorsement gig with New Look in London. Maybe Momsen’s personal style choices might not have been so regrettable after all.
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